Bachelor of Arts in Multimedia Arts

Unlock your artistic side with Mapúa’s BA Multimedia Arts program! Learn the fundamental skills in animation, graphic design, and video production to become an innovator in the creative community.

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Overview of the Bachelor of Arts in Multimedia Arts

Craft visually appealing digital artworks with the BA in Multimedia Arts! Through hands-on training with industry professionals, you can develop your artistic skills in the varying areas of interactive media and design, expressing stories and illustrations through different mediums. This program equips you to conceptualize captivating content, pushing you to become a multimedia designer ready to make an impact in the creative industry.

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Blended

Learning Mode

August

Start of Classes for the First Term

Scholarships

4 Years

Program Length

Program Educational Objectives

Build careers in creative and digital industries as innovative, skilled, and ethical multimedia professionals

Create impactful multimedia content that reflects cultural awareness, social responsibility, and artistic excellence.

Pursue lifelong learning, entrepreneurship or advanced studies to adapt to evolving tools, trends, and creative practices.

Bachelor of Arts in Multimedia Arts Program Outcomes

By the time of graduation, students are expected to demonstrate the following:

Design and communicate ideas effectively across various media platforms using foundational knowledge of multimedia theories, principles, and approaches.
Evaluate and express the societal, aesthetic, communicative and ethical value of multimedia works in relation to current trends and issues in digital media and design.
Engage in lifelong learning to stay current with evolving creative practices, technologies and professional opportunities.
Demonstrate artistic proficiency in traditional visual arts as a foundation for multimedia creation.
Use appropriate digital tools and technologies with technical skill in the production of multimedia content.
Apply creativity and innovation in the design and development of multimedia content and applications.
Practice professionalism, ethical responsibility and cultural sensitivity in creative work and media projects.
Communicate ideas clearly and effectively, tailored to diverse audiences
Collaborate effectively within multidisciplinary and multicultural teams in creative and production settings.
Demonstrate entrepreneurial thinking and initiative in multimedia-related projects, ventures or platforms.

Career Opportunities

Animator or Motion Graphics Artist

Animators and Motion Graphics Artists bring stories, characters, and ideas to life through animation, visual effects, and motion design for film, television, advertising, gaming, and digital media.

Creative Director

Creative Directors lead the development of creative concepts and visual strategies, guiding multidisciplinary teams in producing compelling campaigns, brand experiences, and multimedia content across various platforms.

Graphic Designer

Graphic Designers create visual concepts and communication materials for print and digital platforms, combining creativity, branding, and design principles to engage target audiences.

Interactive Designer

Interactive Designers develop engaging digital experiences for websites, applications, and emerging media, combining visual design, interactivity, and user experience principles to enhance user engagement.

Multimedia Specialist

Multimedia Specialists develop engaging digital content by integrating graphics, video, audio, animation, and interactive elements for communication, education, marketing, and other applications.

User Experience (UX) Designer

User Experience (UX) Designers create intuitive and user-centered digital experiences by researching user needs and designing products that enhance usability, accessibility, and engagement.

Build & Design

Rayn Brizuela

Notable Alumni

An innovative filmmaker and multimedia artist, Rayn Brizuela is known for his compelling visual storytelling and achievements in independent Philippine cinema. From creating short films to a Top 15 Semifinalist in the 2026 Puregold Cinepanalo Film Festival for his film “Catch Me if You Stan”.

A graduate of Mapúa University’s Multimedia Arts program, Brizuela’s recognition in competitive filmmaking shows the dynamic impact of Mapúan creatives in the modern media landscape.

Program: BA in Multimedia Arts (2014)
Specialization: Film. Multimedia
Notable Achievements: Top 15 Semifinalist For Puregold Cinepanalo Film Festival 2026 With His Film “Catch Me If You Stan.”

David Joshua Bernando

Notable Alumni

Multimedia Artist, Animator, and Filmmaker, David Joshua Bernando is known for his international recognition in animated storytelling. With his animated short “And Pulang Mata ng Langit,” selected to represent the Philippines in the 2025 Southeast Asia Annecy Partners Pitches Workshop in Thailand, his work showcases global-caliber animation talent.

A 2020 graduate of Mapúa University’s Multimedia Arts program, Bernardo’s creative achievements show the expanding reach and impact of Mapúan animators in the international film and media industry.

Program: BA in Multimedia Arts (2020)
Specialization: Film, Multimedia, Animation
Notable Achievements: His Animated Short, Ang Pulang Mata Ng Langit, Has Been Selected To Represent The Philippines In The Southeast Asia Annecy Partners Pitches Workshop 2025 In Thailand

Build & Design

Rayn Brizuela

Notable Alumni

A graduate of Mapúa University’s Multimedia Arts program, Brizuela’s recognition in competitive filmmaking shows the dynamic impact of Mapúan creatives in the modern media landscape.

Program: BA in Multimedia Arts (2014)
Specialization: Film. Multimedia
Notable Achievements: Top 15 Semifinalist For Puregold Cinepanalo Film Festival 2026 With His Film “Catch Me If You Stan.”

Launch Your Creative Career with the Bachelor of Arts in Multimedia Arts at Mapúa University

Program Educational Objectives

Bachelor of Arts in Multimedia Arts Program Outcomes

Career Opportunities

Animator or Motion Graphics Artist

Creative Director

Graphic Designer

Interactive Designer

Multimedia Specialist

User Experience (UX) Designer

Rayn Brizuela

Notable Alumni

David Joshua Bernando

Notable Alumni

Rayn Brizuela

Notable Alumni

David Joshua Bernando

Notable Alumni

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